Skip to content

Copywriting

Podcasts about improving Copywriting

Mastering the Art of Persuasion with Dr. Robert Cialdini

Categories: , ,

Robert Cialdini is an expert on persuasion and is often quoted by marketers (especially with copywriting). But, I believe he wrote his books, Influence and Pre-Suasion, as a warning of how marketers can get to us. They seem to have picked them up as “how to” manuals. Whatever the origins,…

Read more >>

Case Studies, Client Research, and How To Create Killer Conversion Copywriting with Joel Klettke

Categories:

I’ve followed Joel Klettke around the socials for a while and love the value he brings to copywriting and SaaS groups. He’s got a no nonsense style in sharing his knowledge. This interview on Live In The Feast doesn’t disappoint. 3 lessons… The purpose of conversion copywriting is not to manipulate or…

Read more >>

The Art of Conversational Copywriting

Categories:

Unemployable Nick Usborne has been copywriting since 1979 😲 So he knows a thing or two about what works and what doesn’t.  In this interview on Unemployable, he talks about being human in the way we communicate with clients and customers. Bringing authenticity to our copy and how to do that so…

Read more >>

Writing authentic copy

Categories:

Real Marketing Real Fast Doug Morneau sits down with copywriter, Joe Pomeroy to talk, not surprisingly, about copywriting 😄 Joe’s background is in building start ups and using his skills to create solid connections with an audience and customer base. Authenticity is key in winning raving fans who want to buy…

Read more >>

Phrases That Sell: 8 Copywriting Tips

Categories:

Social Media Marketing Podcast  Very excited to share this one with you. You’re going to want take notes as you listen to this. It’s gold. Ray Edwards (one of the world’s leading copywriters) gives 8 ways to weave phrases that persuade into your writing. They are really simple to use and…

Read more >>